Level III: Wine Business Course

Are you considering starting a wine business?

This course will help you prepare a business plan while learning from entrepreneurs who have started their own successful wine businesses and networking with your peers.

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Course covers/includes:

  • Worldwide history of the wine business
  • International and national wine business trends 
  • Strategic planning for a wine business (including production, importing, distribution, and retail/online selling)
  • Federal and state legal aspects of the wine industry
  • Forms of business
  • Financial and cash flow planning
  • Current media, marketing, and advertising best practices 
  • Analysis and review of case studies focused on production, importing, distribution, and retail businesses
  • Development and presentation of a business plan or term paper
  • Diploma
  • 300+ pages of educational material specifically developed for this course

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Prerequisites:

This course is open to anyone who wants to learn about wine as a business. 

This course is required as part of a Level III certification, however, you don't have to be in our Level III program to take the course. 

Schedule/Cost:

This course is available in two formats. There is no difference in course content, instruction or contact hours between the two formats:

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More Questions? Visit our Frequently Asked Questions page.

 

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